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Home  /  Meet Justin

Not the suit-and-tie
across the desk.

Financial planner. Former Division I athlete. Same season of life as the families and professionals he serves.

Justin R. Massey
The Story

Listener first.
Planner second.

I've been in the financial planning industry since 2018, and what I enjoy most is the opportunity to learn other people's stories. Understanding the people I work with, your goals, your worries, and what you're building toward, is what makes a successful plan possible. So before any planning happens, I listen.

Before this, I played Division I basketball, and a sports background taught me many of the same things good planning demands: perseverance, delayed gratification, coachability, and quieting the noise to focus. I don't lead with the athlete story, but you'll feel it in how we work. Consistent. Accountable. In your corner.

I'm in a similar season of life as most of my clients: growing a family and building a career. So when I say "this came up for a client (or for me) last month," it's not a textbook example. It's the chapter we're all living.

Outside of work, you'll find me with my wife and our two kids, hanging with friends, playing and coaching basketball, and staying active.

2018In the industry since
D1College athlete & youth coach
BocaRaton & Delray Beach, FL

Candor

Open and honest dialogue, from the very first interaction onward.

Responsiveness

Hours, not days. A Saturday email never waits until Wednesday.

Digestibility

If you can't repeat it back, it wasn't advice yet. Everything gets translated.

Accountability

Friendly nudges on the things you said you wanted to do.

Discipline

The athlete's habit: reps, patience, and trusting the process.

300+
Financial professionals across FL & GA
3,000+
Families served
170+
MassMutual has been helping customers secure their financial futures for more than 170 years.
Get Started

Let's find out
if this is a fit.

No pressure, no pitch, no homework required. Just thirty minutes to talk about where you are, where you're headed, and whether I'm the right person to help you get there.

Financial Planner · Coastal Wealth
Replies within hours, not days. Prefer to book directly? Grab time on the calendar.